Learn to deliver a personalised men's basin experience with controlled shampooing, suitable treatments and skilled relaxation massage. This AMG course develops the technical skills and client care behind the signature AMG Basin Ritual.

Masterclass in Hair Basin Services
Course Details & Objectives
The Academy of Men's Grooming Professional Certificate in Luxury Hair Basin Services for Men teaches you to deliver a complete basin service with attention to hair and scalp needs, client comfort and a consistent professional standard. You will develop the knowledge to select suitable products, control water temperature and flow, prepare and protect the client, and perform shampooing, conditioning and treatment services.
At the centre of the course is the eight-stage AMG Basin Ritual: welcome, consultation, preparation, shampoo, treatment, massage, finishing and relaxation. Training explores how neck support, pressure preferences, warm towels, thoughtful pacing and the option for quiet contribute to a personalised men's grooming experience.
Practical skills include removing processed colour, bleach and foils under supervisor direction, applying post-colour treatments, and performing the AMG Signature head, neck and shoulder massage for relaxation. Client consultation, hygiene, safe product use and professional communication guide the service throughout.
Who This Course Is For
This course is relevant to barbers, hairdressers, apprentices and salon or barbershop assistants looking to develop their basin service skills and improve the client experience. It also provides focused learning for students interested in professional men's hair and scalp care.
Course Learning Resources
Learning resources include AMG's 12-module student manual, knowledge assessment and practical workbooks, illustrated guidance, the Basin Ritual quick-reference card, a product and timing log, consultation checklist, client service record and home-care card.
What You Will Learn
Ready to advance your grooming skills?
Contact our admissions team for course dates, kit options, and flexible schedules.
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